Watch Muhammad Yunus, Nobel peace laureate, author of Creating a World Without Poverty: Social Business and the Future of Capitalism, and  founder of Grameen Bank , explain his ideas at the Google NYC campus:

Authors@Google: Muhammad Yunus

“Economics professor Yunus claims he originally became involved in the poverty issue not as a policy-maker, scholar, or researcher, but because poverty was all around me. With these words he stopped teaching elegant theories and began lending small amounts of money, $40 or less, without collateral, to the poorest women in the world. Thirty-three years later, the Grameen Bank has helped seven million people live better lives building businesses to serve the poor. The bank is solidly profitable, with a 98.6% repayment rate. It inspired the micro-credit movement, which has helped 100 million of the poorest people in the world escape poverty and earned Yunus a Nobel Peace prize.”